Your Local Financial Planning Team in Central Georgia.

When you become a client of Protective Financial Services, you gain more than an advisor; you gain a team that truly knows you. Our experienced professionals work together to provide thoughtful, objective guidance and solutions tailored to your goals. As fiduciaries, we’re bound to put your best interests first, building relationships that grow deeper over time, grounded in trust, transparency, and a shared commitment to your success.

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A Team of People at Your Service

At Protective Financial Services, we are a locally owned and operated financial planning firm. We implement what we call “Success Through Systematic Reviews.”

We believe financial planning is an ongoing process. We proactively meet with our clients on a regular basis to review their investments, discuss changes in their financial lives, and make updates to their financial plans as needed.

Our office operates as an ensemble firm, meaning that every client has a full team working together to serve them. We believe this allows us to provide personal, consistent service and gives our clients multiple people they can turn to when they need help.

We are passionate about customer service and about doing things the right way. Most of all, we feel blessed to have the opportunity to help people for a living.

Our Mission

PFS believes true financial success is achieved through comprehensive financial planning that evolves with every stage of life. Through systematic reviews and a fiduciary focus, we ensure each plan adapts with life's changes to provide clarity and peace of mind.

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Our Purpose

Our purpose is to glorify God by being faithful stewards of all that is entrusted to us and to have a positive influence on all who come in contact with PFS.

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Recent Highlights

We like sharing helpful insights and ideas to keep you informed and inspired. Here are a few of our latest picks.

Rebalancing Your Portfolio

Over time, different investments' performances can shift a portfolio’s intent and risk profile. Rebalancing may be critical.

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The Richest Man in Babylon

In good times and bad, consistently saving a percentage of your income is a sound financial practice.